Ad Empathy: A Design Fiction

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dc.contributor.authorSkirpan, Michael
dc.contributor.authorFiesler, Casey
dc.date.accessioned2023-03-17T22:48:53Z
dc.date.available2023-03-17T22:48:53Z
dc.date.issued2018
dc.description.abstractIndustry demand for novel forms of personalization and audience targeting paired with research trends in affective computing and emotion detection puts us on a clear path toward emotion-sensitive technologies. Written as API documentation for an AI marketing solution that provides emotion-sensitive marketing decisions," this design fiction presents one possible future application of today's research. Offering a demonstrable grey area in technology ethics, Ad Empathy should help to ground debates around fair use of data, and the boundaries of ethical design."en
dc.identifier.doi10.1145/3148330.3149407
dc.identifier.urihttps://dl.eusset.eu/handle/20.500.12015/4560
dc.language.isoen
dc.publisherAssociation for Computing Machinery
dc.relation.ispartofProceedings of the 2018 ACM International Conference on Supporting Group Work
dc.subjectdesign fiction
dc.subjectneural networks
dc.subjectemotion
dc.subjectspeculative fiction
dc.subjecttarget marketing
dc.subjectethics
dc.subjectapi
dc.subjectadvertising
dc.subjectsocial computing
dc.subjectmachine learning
dc.titleAd Empathy: A Design Fictionen
dc.typeText/Conference Paper
gi.citation.startPage267–273
gi.conference.locationSanibel Island, Florida, USA

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